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Industry News

RTD popularity at record highs, while overall alcohol consumption down

August 22, 2022

After a boom in seltzers, pre-mixed cocktails and various mixed drinks, RTDs are now hitting all-time highs for local drinkers.

But it's not all good news - alcohol consumption is down, with the proportion of Australians who drink alcohol dropping by 1.8 percentage points to 67.9 per cent in the 12 months to June 2022.

That's some of the latest Roy Morgan alcohol consumption findings, as detailed here in The Shout.

Wine is still our most popular alcoholic drink, followed by beer, with spirits a natural third. But you just can't keep RTDs down, up 3.2 percentage points.

Have you noticed an uptick in RTD sales?